New Corporate Strategy Uncovers Opportunity in REITs
A global financial services conglomerate with a large commercial real estate division wanted to investigate whether to provide financial and complementary services to Real Estate Investment Trusts (REITs). What mix of products and services would it take to market? How could it compare investment needs, profitability requirements, and risks across many different alternatives?
The resulting client strategy – to offer financial products and property management services to REITs – was further supported by a fully aligned leadership team eager to implement.
Management turned to SDG for assistance. SDG worked with the company's leadership team to develop a rich set of distinctly different service offerings and to evaluate the value potential, risk, and capabilities required for each scenario.
As a result of this effort , a new corporate strategy to offer financial products and property management services to REITs emerged as the most promising. With the leadership team now aligned to support execution of the new strategy, our client quickly became one of the largest global providers of services and financial products in the real estate market.
