Consumer Goods
SDG has conducted engagements in fast-moving consumer goods, durable consumer products, and consumer services. We help clients with issues of brand valuation, entering new markets, developing new products, pricing, channels, and distribution. Our clients include some of the most respected names in consumer marketing.
We have supported our clients as they make strategic choices in the areas of valuation of individual projects or portfolios of projects; marketing channel and distribution strategies; international growth and expansion strategies; identification of promising new media; analyzing changes in consumer preferences; and business portfolio optimization.
In addition to consumer products and services, SDG has significant experience supporting strategy development and strategic choices in publishing, media, and entertainment industries.
